Abstract Art Paintings

In general terms, abstract art paintings break the monotony of realism and reject the fact that paintings should depict pragmatism. In the pre-World War II era, abstract art painters mostly depicted spiritualism or intellectualism, rejecting the 20th century motto of “art for art’s sake” and replacing realism with spirituality and rationality. Furthermore, with the advent of the technology age, abstract art has gained greater significance.

Painting as an art form has undergone several changes, especially during the 20th century, wherein a transition from figurative painting to abstract painting was the chief feature of the era. Renowned painter Pablo Picasso is generally believed to have ushered the shift from figurative to abstract painting. Picasso, along with George Braque, formulated a new pictorial representation known as cubism, wherein the artists depicted an object as seen from a different viewpoint.

Abstract art painting took a further leap in 1911 with the creation of synthetic cubism and analytical cubism. These forms of cubism fragmented the subject in the painting, for example, in analytical cubism, painters used crystalline geometry, while in synthetic cubism the subjects were reduced in size. Artists like Piet Mondrian, whose paintings ultimately led to the first non-figurative paintings or pure abstract art from 1914 onwards, pioneered such forms of cubist painting. In the twentieth century, Russian painter Wassily Kandisky pioneered non-figurative art.

Furthermore, in the 1940s, another form of abstract art called Abstract Expressionism emerged, in which the theory of expressionism was applied to abstract paintings. The art form had an enormous impact on contemporary American artists, with New York becoming the hub of Abstract Expressionism. Jackson Pollock in his action paintings used this technique of abstract expressionism wherein he dripped, dropped, smeared or threw paint onto the canvas to create an art object. Other well-known followers of Abstract Expressionism, also known as the New York School and Action Painting, are Willem de Kooning and Mark Rothko.

Pop Music Producer Roadblocks to Success

Wannabe producers always have at least one fatal flaw. Now the flaw varies from person to person, but they basically fall under 3 categories. So to lets list out the rules to keep you in the game.

People Skills

Lets start with the granddaddy. This is a people biz hombre. You deal with people all the time, whether it be label execs, engineers, or the talent you are producing.

Because of this critical point your people skills will make or break your career. This may seem overrated if you come from the school of thought that says, “if I get a single it will be enough.” Honestly, maybe. But your success is so much more likely if you treat people in a way that makes them feel good.

That is what brings Rick Ruben success in this industry. That man is unquestionably the biggest thing on the scene. He has hits in all genres from Rap, to Country and people want to work with the cat because he makes them feel good, and alive.

Do you do this?

If not maybe its time to learn. Go get a copy of How To Win Friends And Influence People by Dale Carnegie. It could be a career changing book

Overshadowing

The second mistake that many produces make is to cast a looming shadow over an entire project. This is usually because the producer is a control freak. This type of producer has their fingerprints all over an album, and the artist feels suffocated by their presence.

Music is supposed to be an outflow of a vision. A song comes to life out of an artist, if they feel stifled by an overbearing oppressive regime you are not going to get the best production out of them. That is the truth.

Now, that does not mean that a good producer cannot point out flaws and errors, it just means that it should be done in a way that makes the talent want to change, not hole up and die.

Work on allowing the artist to breathe. Give them space to be an artist, but yet keep the project moving forward. Its tough, but hey that’s your job.

Limited Chops

The last area that hang up wannabe producers is a limited pallet of chops. This shows up in the inability to get the sounds, beats, or vocal takes because of lack of knowledge. A know-it-all attitude is a sure way to shoot yourself in the foot.

When to Use Double Sided PVC Vinyl Banners

Double Sided Vinyl Banners have long been an effective way to advertise! They can be used for any kind of event imaginable and can also be permanent fixtures in commercial establishments.

Why Choose Double Sided Vinyl Banners?

Double Sided Vinyl Banners will double your chances of attracting the eyes of your potential customers. You have the opportunity to captivate customers from all directions. We all know the simple fact is true that the more people who see your banner, the better your odds of gaining customers.

Hanging in a central location in your establishment, a two-sided banner is highly effective. For example, a banner placed above a central bar in a lounge could let the entire place know about the drink special or upcoming events.

Such large format print could be placed in front of your business so that it is easily seen by traffic going both directions. They also work extremely well for organizations that represent themselves in parades. A bright, descriptive printed display will really get noticed.

They are twice as strong as Single-Sided Vinyl Banners. To construct a banner that has two sides, we actually stitch two individual banners together. They are quality banners that are designed to hold up beautifully during indoor or outdoor use. They are easy to keep clean, too. Simply wipe them with a damp cloth and they’ll shine like they’re brand new.

Are Double Sided Vinyl Banners Better Than Single Sided Ones?

Single Sided Vinyl Banners can be quite useful, but your options for use are more limited. You may, at present, expect to use your banner in one location, mounted against a wall and that’s all well and good. But suppose your needs changed or you come up with a great way to use your banner in a prime spot?

Suddenly, you realize you should have invested in a Double Sided Vinyl Banners in order to maximize your advertising potential. Keep in mind that a Double-Sided print can be hung on a wall so that only one side is showing.

Another factor to consider is that you can opt to have to different messages-one on each side. For instance, one side might feature the name and logo of your establishment while the other side lists the name of the brands you feature.

If your place of business has an annual event, one side of your banner could be designed for use specifically during that event. You might even consider using one side of your banner to welcome your customers and the opposite side to thank them for coming in. Having a Double-Sided Vinyl Banner gives you more room for creativity!

Designing Your Double Sided Vinyl Banner

When you’re deciding how you want your banner to look, think about the audience you are trying to attract and cater your design to their tastes and preferences. Also, it is fundamental to make sure that all lettering on your banner is completely legible. Fancy script that is difficult to decipher will not be effective on a banner. Make sure the lettering is large enough to be seen from a reasonable distance.

Establish the banner as your own by including your eye-catching logo. If your brand is recognizable, you will want to stick with a design and layout that has proven successful. If you’re trying to create an identity, choose your colors and your words carefully because your banner is going to represent your business. Make yourself distinctive

Once you receive your Double Sided Vinyl Banner, you’ll be overjoyed with the advertising power it packs. A well-designed two-sided print can create an identity for your business and make you memorable to customers. Printed with your logo and the name of your business, your large format display can become a way for your customers to quickly locate your establishment.

It’s also a great way to advertise special promotions or sales. You can even use them seasonally. For example, a warm Christmas wish from your business to your customers would be an effective use for a Double-Sided Vinyl Banner.

Double Sided Vinyl Banners are Effective

Whether you place it outside your store to draw customers in or inside your store to let customers know about the best deals, you’ll soon find that your Double-Sided Vinyl Banners has more than paid off the initial investment.

Barry Brown has been in the Sign, Banner, Decal and Display Business for over 20 years. It isn’t what he thought he’d do with his life, but he says he knows too much now to do anything else! He has been marketing these products online since 1998, and the company he was general manager of in 1998 was the first sign company to be listed on Yahoo!

How To Use A Call to Action for Better Advertising Response

Wouldn’t you like a simple but extremely powerful way to pump up sales, get better quality leads, and practically eliminate advertising waste?

Here’s an insider tip.

Hey, you and me… we’re in the marketing trenches together. Every day. And we’ve lived to tell about it.

But what may surprise you is that very few business owners employ this simple but powerful “tool” in their advertising.

This tool I’m hinting at is called… tada… a call to action.

What? Yes, it’s a call to action.

If you don’t ask, then you don’t get. Sounds reasonable, right? But very few business owners (or their creative staff) use this simple tactic to boost sales.

All… and I mean all the marketing pieces that I write, and this includes white papers, print ads, landing pages, emails, you name it, includes some sort of call to action.

It’s the very core of the type of advertising I use. This is called direct response marketing. And it works… like gangbusters, if done correctly.

Why Use A Call To Action (CTA)?

First of all, it works. It’s a great way to move people down the sales funnel.

Second, it measures the effectiveness of your copywriting.

Think about it. The more responses you get directly indicates how compelling your copy must have been. In other words, your copy message is doing its job.

Now that you know the advantages of using a CTA, let’s look at a few examples. They’re not as difficult to come up with as you may think.

When you think about your “call to action” think about what objective you want the reader to do…

… sign up for a webinar, download some information, visit your store or call now.

Pretty simple, right?

If you’re stuck or just can’t find good ideas for your call to action, then start an advertising swipe file.

I’ve talked about this before but as a reminder, a swipe file is a collection of good ads that are producing good results. And how you’ll know that these are “good” ads is that you’ll see them running over and over again.

Savvy marketers do not like to spend money on advertising that is not producing. It’s all about a good ROI (return on investment). And only good direct response marketing gives you this opportunity.

Now while I’m on the subject of putting together your CTA, it’s only natural to talk about your writing style. Specifically, the words you choose.

According to social-media-scientist Dan Zarrella, verbs outperform adverbs, adjectives and nouns when eliciting ‘shares’ on Twitter.

This is true not only for Twitter and other social media but nearly any media outlet.

Here’s a few bold verb examples that produce results:

Register

Subscribe

Buy

Download

Donate

These are much better than the plain old vanilla ‘click here’ and be sure to tell your reader what benefits she’s getting, for example…

Download your free copy of our business survival guide

Subscribe to get your free reports

Register now to get in on this webinar

And so on.

Now let’s add some urgency to the mix.

We humans sometimes need a bit of pushing sometimes. Adding some sincere urgency to drive the funnel can be just what’s needed to get us moving.

Here’s a few examples to get your creative juices flowing…

Offer expires

First 50 people only

Hurry, the price goes up at noon today

While supplies last

And one of personal favorites is ‘Immediate Download.’ It’s a great call to action because folks like downloads and they like immediacy. Bam. Here you got both.

Last, let’s talk about risk. Actually, let’s talk about reducing removal or removing risk from your offer or call to action.

As you can imagine, risk removal or reversal is a powerful marketing tool.

How do we lower the risk?

Oftentimes doing business for the first time with a new company is a scary deal. After all, you know or trust this “new company.” And who hasn’t been burnt before. Heck, these days trust has flown out the window, right?

So why not start by truly focusing and empathizing with your prospect and clients. Put yourself in their shoes. Again, they do not know you and they don’t trust you. Make a point to earn their trust… and keep earning their trust.

Prove that you truly care by showing them you’ll shoulder the risk. Communicate this in all your marketing messages.

Here’s a few examples…

“Start your no-obligation 30 day free trial”

“You have a no-hassle, no-questions asked, 100% money back guarantee”

“Not Satisfied? No Problem! We’re double your money back immediately”

You get the idea.

Use these ideas to create a strong “call to action” in your next advertising pitch.

Yours for bigger profits,

Comic Book Industry Blunders

What includes turned out badly inside the business and would it be able to be settled? The assault and loot, according to

a few, may have left the comic book industry panting forever bolster. It appears that for an

industry that has seen so much achievement, the historical backdrop of comic books, has evidently been

jumbled by apparently imbecilic oversights.

The first could have exceptionally well been the begetting of the name “comic books”. The soonest forms

of the purported half-tab (for half newspaper) reprints of the Sunday funnies (the funnies) moved toward becoming

known as “funny books”. This prompted the reasoning as a rule, that comic books contained comic

or on the other hand entertaining material, which we as a whole know, is a far stretch from the real world. Comic books can be extremely

serious, dim or audacious magazines. It has regularly been proposed that there ought to be another

term begat to more readily depict this abstract bundle we as a whole know as comic books. To date, no

other client companion term has been proposed for use in the comic book industry.

A second confusion came when magazine costs began to rise. Rather than expanding comic

book costs, as other effective magazines did, the comic book industry chose to slice pages to

keep the then current sticker price of 10 pennies. This expedited the feeling that comic books

were “shabby” by definition, and ignored the way that a dime was a considerable measure of cash at one time

(steak and eggs cost 35 pennies). This displayed the picture that comic books were only for kids. It

additionally made the item progressively less reasonable for retail vendors to stock. Why take up the

same rack space, when a higher evaluated magazine would accomplish all the more pleasantly. Again the apparent

estimation of the comic book was losing validity.

At that point as the 1950s moved around, a person by the name of Dr. Frederick Wertham, distributed

a book entitled “Temptation of the Innocents”. Using informal research and

suppositions, he expressed that all the country’s ills were specifically identified with kids perusing comic books

(ok well, what?). Fundamental to his proposition, was the misassumption that comic books were entirely for

kids. The more grown-up material, it was nonsensically accepted, was gone for our sweet, guileless

blameless kids. Truly, we do need to secure our youngsters, yet despite everything it disturbs me forever, that

certain vainglorious people trust their present situation is to influence whatever remains of the planet to follow

to their very own convictions. On the off chance that this were the situation, at that point our extraordinary nation would have never been

established.

With this fiercely silly assault on the comic book industry and numerous congressional pioneers

bouncing on the temporary fad, comic books were picking up an awful notoriety. The comic book

industry distributers now, could have united together and proclaimed that comic books, as

films, were not “only for kids”. It ought to have been expressed that the extensive variety of comic book

kinds spoke to was focus to as wide a scope of perusers. Everything except one of the distributers

(William Gaines, distributer of EC Comics) clasped under to this Congressional Investigation and

the Comic Code Authority was made. This represented the substance of comic books and guaranteed

that for the following 15 years or somewhere in the vicinity, the scholarly substance would not transcend that of pablum for

the psyche. Along these lines another slide into extraordinariness for the comic book industry occurred.

Can the comic book industry be spared? Possibly, however when the people accountable for the

sparing are as energetic as ever to commit similar errors once more, what will the result be?

They don’t have all the earmarks of being blade enough to commit new errors.